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McFerran, Brent

(I’m) Happy to Help (You): The Impact of Personal Pronoun Use In Customer-Firm Interactions
Above the Scam: Moral Elevation Reduces Gullibility
Corporate Leanwashing and Consumer Beliefs About Obesity
Ethical Branding in a Divided World: How Political Orientation Motivates Reactions to Marketplace Transgressions
Examining Eating: Bridging the Gap Between 'Lab Eating' and 'Free-Living Eating'
Fleeting, But Not Forgotten: Ephemerality as a Means to Increase Recall of Advertising
How Income Shapes Moral Judgments of Prosocial Behavior
How Should Companies Talk to Customers Online?
Identity-Based Perceptions of Others’ Consumption Choices
Mindful Matching: Ordinal versus Nominal Attributes

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Simon Fraser University Library is grateful to be located on the lands of the xʷməθkʷəy̓əm (Musqueam), Sḵwx̱wú7mesh (Squamish), səl̓ilw̓ətaʔɬ (Tsleil-Waututh), q̓íc̓əy̓ (Katzie), kʷikʷəƛ̓əm (Kwikwetlem), qiqéyt (Qayqayt), qʼʷa:n̓ƛʼən̓ (Kwantlen), Səmyámə (Semiahmoo), and sc̓əwaθən (Tsawwassen) Nations.

Acknowledging the benefits of occupying this land, the Library commits to becoming a more welcoming space for Indigenous Peoples by centring Indigenous voices in our collections, services, and programs.

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