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A Strategic Analysis for Successful Implementation of Social Media for SFU Business

MOT MBA Project-Simon Fraser University

Author: Leung, Eric Yuk Wai

Date created: 2010-08

Digital publishing: how publishers can monetize content on the web

Author: Campbell, Crissy Marie

Date created: 2010-08-19

Online marketing for book publishers: a case study of Arsenal Pulp Press and Chronicle Books

Author: Boyd, Carolyn

Date created: 2008