Visual Attention in 3D Video Games.

Understanding players’ visual attention patterns within an interactive 3D game environment is an important research area that can improve game level design and graphics. Several graphics techniques use a perception based rendering method to enhance graphics quality while achieving the fast rendering speed required for fast-paced 3D video games. Game designers can also enhance game play by adjusting the level design, texture and color choices, and objects’ locations, if such decisions are informed by a study of players’ visual attention patterns in 3D game environments. This paper seeks to address this issue. We present results showing different visual attention patterns that players exhibit in two different game types: action-adventure games and first person shooter games. In addition, analyzing visual attention patterns within a complex 3D game environment presents a new challenge because the environment is very complex with many rapidly changing conditions; the methods used in previous research cannot be used in such environments. In this paper, we will discuss our exploration seeking a new approach to analyze visual attention patterns within interactive 3D environments.