Johnson, Leanne

Backlist to the future: Updating Orca Book Publishers' hi-lo backlist during ultra-readable reprints to support a new generation of readers

Case study: Launching and Marketing ReadThinkKnow.ca

Homebrewed: Building a business using the lean startup method

Innovations in romance novel distribution at Harlequin, Sourcebooks, and Raincoast Books

Investigating existing and new models of distribution in Canadian art book publishing

Lady Sisyphus: Room magazine and the survival of feminist literary magazines in Canadian publishing

Postal subsidies and the Canadian book industry: The effects of Covid-19 on online sales

The importance of brand extension: How Irish women's lifestyle magazines are reinventing themselves in the digital era

The Master of Publishing program: strategic positioning for the re-invention of publishing

Youth engagement: Strategic recommendations for the Vancouver writers fest