Warp & weft: the future of the publication program at the Crafts Association of British Columbia

This report examines the production of the newsletter for the Crafts Association of BC. It provides an overview/analysis of the genre of fine craft and craft newsletters, looks at competition through what other guilds/associations/councils are doing, and offers a redesign of the Craft Contacts newsletter for use at the CABC to act as a bridge between what the current newsletter provides and what the future newsletter will be. This report is an evaluation of the CABC newsletter as a function of the Association’s current communications strategy, how it will continue to function (or not function) within the organization, and will provide a variety of ways of developing it alongside the future needs of the CABC of which, in particular, is attracting new members.