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The logic of imitation and the reconfiguration of news in climate communication on TikTok

Resource type
Thesis type
(Thesis) M.A.
Date created
2023-12-14
Authors/Contributors
Author: Shaw, Ryland
Abstract
This thesis is a qualitative multimodal analysis of TikTok videos and interviews with eco-influencers that maps the actors and content present across three climate event case studies: the 2021 Pacific Northwest Heat Dome, the "Soupgate" protest, and the passing of the U.S. Inflation Reduction Act. These case studies each tell a unique story: of continued climate disconnection perpetuated by a platform vernacular that restricts some climate communication but elevates others; of the decontextualization of news content to fit into this vernacular; and, finally, of the work that a rising cast of influencers is doing to work around the affordances but within the vernacular of TikTok to engage in effective environmental education and news reporting. I assert that a logic of imitation constitutes an information ecology that is not well suited to the effective mediation of climate crisis on TikTok.
Document
Extent
164 pages.
Identifier
etd22873
Copyright statement
Copyright is held by the author(s).
Permissions
This thesis may be printed or downloaded for non-commercial research and scholarly purposes.
Supervisor or Senior Supervisor
Thesis advisor: Gunster, Shane
Language
English
Member of collection
Download file Size
etd22873.pdf 6.72 MB

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