(Project) M.R.M. (Planning)
Author: Pickrell-Barr, Julianne
Although it is important to transition all vehicles to zero-emission vehicles to meet net-zero climate targets, there is a relative dearth of research on adoption in fleets. Through semi-structured interviews with participants from 24 organizations in British Columbia (mostly adopters), I identify the barriers and motivators of alternative-fuel fleet vehicle adoption, including electric, hydrogen, and natural gas vehicles. Overall, participants mentioned more motivators than barriers. The most commonly mentioned motivators included: internal support for environmental sustainability, operations and maintenance savings, positive impact on reputation, vehicle purchase incentives, and a positive history of alternative fuel vehicle use. The most commonly mentioned barriers included: the high capital cost of vehicles, the limited market availability of AFVs, vehicle range concerns, and a lack of charging or fueling infrastructure. Results also suggest that the mentioned barriers and motivators tend to vary by fleet size, and organization type, namely private versus public.
Copyright is held by the author(s).
This thesis may be printed or downloaded for non-commercial research and scholarly purposes.
Supervisor or Senior Supervisor
Thesis advisor: Axsen, Jonn
Member of collection