John Michael Schert: The Utility of the Creative Process

As a lifelong dancer and producer of creative endeavours, John Michael Schert is interested in how we differentiate between smart, creative and wise choice-making, and what awarenesses are needed to engender a more empathetic society. Through his current work at The University of Chicago Booth School of Business, he studies and lectures on how creatives' skills and behaviours can be relevant and valuable to all sectors.John Michael Schert is an artist, producer and social entrepreneur working in multiple sectors and translating across many platforms. Originally from South Georgia, Schert began his career as a ballet dancer with American Ballet Theatre and Alonzo King LINES Ballet. In 2004 he co-founded Trey McIntyre Project (TMP), serving as the company’s Executive Director, and a dancer, for nine years. During this time he gained a unique insight into the process and product of art-making.