Strategies for Small Scale Vendors in India to Approach Lower Mainland Companies

The top IT companies in India are interested in high value projects from Canada, while several small companies in India would be interested in accepting small-scale projects from Canada. This project develops strategies through which small-scale vendors in India may approach Lower Mainland companies for their smaller projects. Through a survey on Lower Mainland companies, the project recommends that small-scale Indian vendors should differentiate themselves through economies of scope, not necessarily through achieving quality, but by building a strong reference list through previous work with other clients. Vendors should also prepare a differentiation strategy with respect to other countries and provide a strong level of communications with the client through a local contact. Vendors should not accept more than a 20% advance and should finish projects with no time overrun in order to improve client response.