Resource type
Date created
2012-08
Authors/Contributors
Author: Bojic, Aleksandar
Abstract
Virtual User Portal (VUP) is a Vancouver based start-up company, currently building an ‘experience’ marketplace designed to connect experience seekers with local experience providers. This business plan examines the viability of VUP’s business model. The industry analysis is conducted to determine the intensity of competition and profit potential. The market analysis defines the target market and VUP’s positioning in the marketplace. As a result, we built pro-forma financial statements that show two important predictions: VUP will become profitable after two years of operation and there is a need to raise additional 500,000 to support the growth.
Document
Description
MOT MBA Program-Simon Fraser University
Copyright statement
Copyright is held by the author(s).
Scholarly level
Peer reviewed?
No
Language
English
Member of collection
Download file | Size |
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MOT MBA 2012 Alex Bojic.pdf | 1.82 MB |