This case study investigates the role of the intermediary in public engagement on climate change, through interviews with twenty Canadian presenters of Al Gore's An Inconvenient Truth. The study explores the relationship between presenters, audiences and The Climate Project Canada (recently renamed the Climate Reality Project Canada), the organization tasked with training and coordinating presenters. Investigating the development and delivery of climate change presentations, the study looks at each unique phase of presenting, including preparation, personal edits and affective engagement with the public. Areas of emphasis include communication of climate change science, spokesperson credibility, localization, rhetorical strategies, humour, narrative and presentation of solutions. The study concludes with recommendations for how to develop more effective forms of public engagement on climate change.
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Supervisor or Senior Supervisor
Thesis advisor: Gunster, Shane