Warp & weft: the future of the publication program at the Crafts Association of British Columbia

Author: 
McBride, Gerilee Mae
Peer reviewed: 
No, item is not peer reviewed.
Date created: 
2009
Keywords: 
Craftspersons – British Columbia
Crafts Association of British Columbia – periodicals
Newsletters – publishing, newsletters – design
British Columbia
Fine craft
Association
Membership
Newsletter publication
Production
Design
Abstract: 

This report examines the production of the newsletter for the Crafts Association of BC. It provides an overview/analysis of the genre of fine craft and craft newsletters, looks at competition through what other guilds/associations/councils are doing, and offers a redesign of the Craft Contacts newsletter for use at the CABC to act as a bridge between what the current newsletter provides and what the future newsletter will be. This report is an evaluation of the CABC newsletter as a function of the Association’s current communications strategy, how it will continue to function (or not function) within the organization, and will provide a variety of ways of developing it alongside the future needs of the CABC of which, in particular, is attracting new members.

Language: 
English
Document type: 
Thesis
Rights: 
Copyright remains with the author. The author granted permission for the file to be printed, but not for the text to be copied and pasted.
File(s): 
application/pdf iconETD4636.pdf
Supervisor(s): 
J
Department: 
Master of Publishing Program - Simon Fraser University
Thesis type: 
Project Report (M.Pub.)
Statistics: