BUSINESS PLAN FOR BRIDEBOOK.COM

Author: 
Peer reviewed: 
No, item is not peer reviewed.
Date created: 
2009
Keywords: 
MBA
Abstract: 

Bridebook.com will be Western Canada?s first wedding resource website targeting a wide variety of audiences in Metro Vancouver. Such audiences include prospective brides, her friends and family as well as wedding planners. The services offered by Bridebook.com will enable brides to consult one reliable source for their entire wedding planning needs rather than the hassle and time commitments of visiting numerous vendors, planners and service providers. Brides are thus able to relax throughout the period up to their special day! Bridebook.com?s inspiration stems from the social networking concept and web based communities that modern day computer users are seeking. Bridebook.com?s mission (statement) is "to turn every Bridezilla into a Zen bride!"

Description: 

Research Project (M.B.A.) - Simon Fraser University

Language: 
English
Document type: 
Thesis
Senior supervisor: 
Sudheer Gupta
Department: 
Business Administration
Thesis type: 
Research Project (M.B.A.)
Statistics: